The Associate in Applied Science Degree Program in Management, Marketing and Entrepreneurship at SUNY Adirondack is intended for those who desire to enter business immediately upon graduation. The program provides for three different focuses: Management - designed for those students seeking business operations and management employment in small to large companies and; Entrepreneurship - designed for those students seeking to own and operate their own businesses or go into a family business and; Marketing - designed for those students seeking entry level jobs in marketing, public relations, sales, or advertising. This SUNY Adirondack degree provides the business management student with a diversified and skill-oriented range of business offerings, as well as a variety of intellectually broadening courses in liberal arts. Those students intending to transfer to a four year degree program should enroll in the AS Business Administration degree. Recommended high school preparation: Four years of mathematics.
Freshman Seminar Requirement
Freshman Experience
Choose one:
| HRD 100 | College Learning: Theory and Practice | 2 |
| HRD 100A | College Life Seminar | 2 |
| HRD 110 | First Year Seminar | 1 |
| Total Credit Hours: | 1-2 |
General Education Requirements
Introduction to College Writing
| ENG 101 | Introduction to College Writing | 3 |
| Total Credit Hours: | 3 |
Writing II
Choose one:
| ENG 102 | Academic Writing | 3 |
| ENG 103 | Writing in and about the Sciences | 3 |
| ENG 104 | Writing for Business and the Professions | 3 |
| ENG 105 | Writing in and about the Social Sciences | 3 |
| ENG 106 | Writing in and about the Performing and Visual Arts | 3 |
| ENG 107 | Language, Structure and Style | 3 |
| ENG 108 | Writing in and about Literature | 3 |
| ENG 109 | Elements of Creative Writing | 3 |
| ENG 110 | Elements of Technical Writing | 3 |
| Total Credit Hours: | 3 |
Mathematics Requirement
Choose one:
| MAT 108 | Mathematical Functions | 3 |
| MAT 110 | Mathematics of Finance | 3 |
| MAT 127 | Introductory Statistics with Probability | 4 |
| Total Credit Hours: | 3-4 |
SUNY Gen Ed Natural Sciences
| | SUNY Gen Ed Natural Science GENS | 3 |
| Total Credit Hours: | 3 |
Principles of Macroeconomics
| ECO 201 | Principles of Macroeconomics | 3 |
| Total Credit Hours: | 3 |
Principles of Microeconomics
| ECO 202 | Principles of Microeconomics | 3 |
| Total Credit Hours: | 3 |
Program Core Requirements
Program Core
| ECO 101 | Introduction to Personal Finance | 3 |
| CIS 125 | Office Productivity Software | 3 |
| BUS 102 | Principles of Management | 3 |
| BUS 103 | Principles of Marketing | 3 |
| BUS 141 | Business Communications | 3 |
| BUS 146 | Financial Accounting | 4 |
| BUS 165 | Principles of Entrepreneurship | 3 |
| BUS 201 | Business Law I | 3 |
| BUS 202 | Business Law II | 3 |
| BUS 203 | Social Media, Advertising and Promotion | 3 |
| BUS 261 | Principles of Human Resource Management | 3 |
| Total Credit Hours: | 34 |
Business Electives
9 credits in any AGR, AVS, BUS, ECO or HOS Elective course.
Recommended Sequence
First Semester
1-2 credits in HRD 100, HRD 100A or HRD 110
3 credits in ENG 101
3 credits in ECO 101
3 credits in BUS 102 or BUS 103
3-4 credits in MAT 108, 110 or 127
3 credits in CIS 125
Second Semester
3 credits in ENG 102, ENG 103, ENG 104, ENG 105, ENG 106, ENG 107, ENG 108, ENG 109 or ENG 110
3 credits in ECO 201 or ECO 202
3 credits in BUS 102 or BUS 103
3 credits in BUS 165
3 credits in Business elective (See Note 2 and 3)
Third Semester
4 credits in BUS 146 (See Note 1)
3 credits in BUS 141
3 credits in BUS 201
3 credits in ECO 201 or ECO 202
3 credits in Business elective (See Note 2 and 3)
Fourth Semester
3-4 credits in SUNY Gen Ed Natural Science lab science
3 credits in BUS 202
3 credits in BUS 203
3 credits in BUS 261
3 credits in Business elective (See Note 2 and 3)
Notes
- Students with prior credit in BUS 144 may substitute for BUS 146.
- Students who wish to spend a semester at Disney World (HOS 285) will need to plan their course sequence in advance - please see the Disney Coordinator as soon as possible for advisement. Not all SUNY ADK courses are available to take while at Disney.
- Business electives include courses in the following disciplines: AGR, AVS, BUS, ECO and HOS. Please connect with your advisor regarding course prerequisites and Fall or Spring only offerings.